Category: Entrepreneurship

Millennial Generation Embraces The Gig Economy

In a world with 7.5 billion people trying to get a life for themselves, it is hard to find the right kind of work according to skills. Unemployment is a major issue for any economy. Working for fixed hours, 5 or 6 days a week, continuously running around in a loop, sounds obvious. However, many are not so lucky to get stuck in the loop, and the present millennial generation, calls it freedom. A Gig economy is a way to control and utilize time with the choice of work. Gig means to offer a service on a temporary basis for a certain period. People are known as freelancers; temps, contractual, etc. are entrepreneurs providing their services.

Anyone in the world can start selling their products and services online by creating their own websites or through online marketplaces, providing the services on sites like Upwork.com and Fiverr.com. People are creating their own video courses, e-books and selling them on their own websites. Use your skills to step on the global stage and feel the success with freedom.

Sounds like a win-win situation!!

No specific time span, work from anywhere in the world, millions of consumers to target from around the globe. What can possibly be the challenge? The market is global and immensely dense with freelancers and entrepreneurs. Competition is everywhere and online its more intense,
consequently, there are ways to keep competing and gather the right consumer traffic. Some of the ways are search engine optimization (SEO), social media and paid services like Google PPC.

SEO is the way an entrepreneur can use to attract the targeted consumer with strong content. More creative and relatable content leads the website on top searches of the search engine.

On the other hand, there are paid services like Google PPC (Pay per click). Google PPC advertises the products on millions of websites. Ads viewed by a large number of qualified traffic increases the possibility of brand awareness and targeted traffic.

Payment Processors

Payment is one of the major concerns in online business, however, there are many trusted payment gateways like PayPal and Stripe. These two are absolutely legit and secure and are trusted and rated by millions of users.

Payment systems like PayPal and Stripe are specially designed for online vendors, business and commercial users for secure payment options without sharing any sort of financial information.

Freelance services, like Fiverr and UpWork partner with PayPal to process payments to its customers as well. Additionally, some members of the gig economy have their own websites where they advertise their services. Some even choose to bypass the middle-man (i.e. Fiverr and UpWork) and use their own checkout sales cart like ThriveCart, SamCart (we found this Thrivecart review article resourceful because it explains both software, compares them and explains how they integrate with PayPal and Stripe), and SendOwl being a few of the popular options. 99% of the time, you’ll need to have your own site or at least an email list to utilize your own checkout carts.

gig economy

Let’s get insights of the services websites like Fiverr and Upwork offers.

Fiverr

Fiverr is a freelance online marketplace eventually one of the biggest marketplaces for freelance services. Founded in 2010, headquartered in Israel is a marketplace for a lean entrepreneur. Fiverr offers online jobs and gigs.

Fiverr has various categories in jobs like Graphic and design, Digital marketing, Writing and translation, Video and animation, Music and audio, Programming and tech, Business, Fun, and lifestyle. One can even look for a relationship advice over here.

Upwork

Upwork, previously known as Elance-oDesk, is a global freelancing platform. The collaboration of Elance established in 1999 and oDesk established in 2003. The merger took place in 2013, and after 18 months Upwork was formed.

Upwork also has a vast category of jobs posted and freelancers available. Want a graphic designer? Or want to work as a Virtual Assistant? Upwork is one the place to get the right person or job. Providing jobs in all most every category like Web, mobile and software development, Design and Creative, Customer Service, IT and Networking, Writing and Academics, Sales and Marketing, Admin support.

In both the platforms, the user can join as a recruiter or a freelancer. Both allow their clients to interview the freelancer through their websites. Seeker can search and choose according to their work requirements and payment possibilities among the several freelancers globally. Freelancers are notified regarding the posted jobs as per their skills updated in the profile. Freelancer needs to bid for the job and send a proposal to the
employer to increase the possibility of getting the job. Each service offered online is called a Gig, millions of Gigs are posted every day on websites like Fiverr, Upwork, and Freelancer.

The Internet is the global stage for everything and has become the global stage for Gig economy. Work is what we do for living furthermore its part of our life. To feel alive one needs to enjoy every moment of it even the work. Be an entrepreneur and chase your dreams like never before.